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What Makes a Successful Cause Marketing Campaign?
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What Makes a Successful Cause Marketing Campaign?

Creating a successful cause marketing campaign is more about building a brand community than increasing sales. When you have a loyal community of customers, they will be by your side through all your endeavors.
Learn effective ways to market your beverage products
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How to Market a Beverage Product

Knowing how to market a beverage product is a process that starts with a comprehensive digital marketing strategy. The competition is fierce, and the industry keeps changing. You must keep up. With the proper tactics, you can find success in marketing your product to the widespread public and gaining a loyal...
How to create online cause marketing strategy?
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Online Cause Marketing Strategy - How Do I Create My Cause Marketing Plan?

Creating a cause marketing plan is more than just a strategy, it's about weaving your brand values into the fabric of social responsibility. The power of cause marketing lies in its ability to foster trust and loyalty among consumers. Read on to learn more. 
Practicing what you preach is vital to creating a purpose-led, cause-driven brand and business
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Practicing What You Preach Is Vital in Creating a Cause-Driven Brand

Cause-driven companies find new ways to connect with customers by bonding over a common purpose.  When you build a foundation based on the bigger picture than just making a sale, your employees and potential clients will be drawn to your vision and want to join your cause. Read more about...
These are some of the most important marketing performance metrics to track in your business
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10 Marketing Performance Metrics All Marketers Should Be Tracking Closely

In this world where everything is digital, it is possible to track almost anything. Discover what digital marketing strategies are converting to sales and which are stagnant.
Building a brand can start with choosing three words to define your business
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Building a Brand With 3 Words

Why do you need to build a brand? You’ve got a logo and design that makes your company easy to identify. Is that enough? Building a brand is creating an identity that gives your company personality. Continue reading…
Why is Effective Altruism Important?
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What is Effective Altruism and Why Does it Matter?

It’s possible you’ve never heard of Effective Altruism. Despite some high-profile champions (Bill Gates and Warren Buffet among them), it remains a relatively obscure topic. And yet, those who do learn about it often find their lives changed forever. 

Meet the Team

Every full service digital marketing agency needs a content marketing expert to power client growth
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Meet Cami – Content Writing Lead

About team member

From science studies to content writing, discover Cami's path into becoming the expert writer she is today.
Meet Mel! Our Business Development Strategist at The Growth Shark.
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Meet Mel – Business Development Strategist

About team member

Meet Mel, our Business Development Strategist. Now with just over 8 years of experience in marketing, garnering a multitude of experience in Email Design, HTML, SEO, and Data Analytics, Melissa takes these skills to The Growth Shark!
Meet Cory – Creative Director, Founder
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Meet Cory – Creative Director, Founder

About team member

Meet Cory, Creative Director and Founder of The Growth Shark. Learn about his extensive experience in marketing and how he created a company that values people over profits while prioritizing cause-driven elements.

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